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Funding the Future of Floriculture

2022 Fundraising Campaign Held Virtually Between Monday, May 16th - Thursday, June 30th All...

2022 Paul Thomas Interns of the Year

2022 Paul Thomas Floriculture Production Interns of the Year Holly Barrus, University of Idaho & William Billmeyer, Kirkwood Community College   For three to six months of the year, the interns awarded AFE’s Vic & Margaret Ball Intern Scholarship disperse...

Thrips & Botrytis Research Released

New Thrips & Botrytis research and resources to keep your flowers and plants happy and healthy! AFE is pleased to share webinar recordings and one-page key takeaways highlighting new research findings from our specially-funded Thrips and Botrytis Research Fund....

AFE’s Strategic Plan Outlines Priorities for Funding the Future of Floriculture

As the industry continues to adapt to the changing world and new ways of conducting business, the American Floral Endowment (AFE) took the opportunity to also take a deeper look at how they can better support industry members and businesses through their floriculture...

Apply With Ease! Our New Platform for Scholarship Applications

We are now accepting applications for our nearly 30 Undergraduate and Graduate Scholarships through a brand-new online platform. This new platform will increase ease for both students and reviewers creating a shorter path to funding.  With responsive features, upload...

Latest News

Press Release: AFE’s 2022 Fundraising Campaign

Funding the Future of Floriculture Held Virtually Between Monday, May 16th – Thursday, June 30th FOR IMMEDIATE RELEASE Alexandria, Virginia, May 13, 2022 – Envision a future full of flowers! The American Floral Endowment (AFE) is inviting the floral industry to join...

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Networking Tips and Tricks for Young Professionals

Returning to In-Person Events - Webinar Recording & Printable List Learn how to make the most of trade shows, conferences, and more as a budding young professional in the floral industry. The following tips and tricks are presented by marketing and communications...

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2022 Paul Thomas Interns of the Year

2022 Paul Thomas Floriculture Production Interns of the Year Holly Barrus, University of Idaho & William Billmeyer, Kirkwood Community College   For three to six months of the year, the interns awarded AFE’s Vic & Margaret Ball Intern Scholarship disperse...

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Practicing What We Preach – Our New Intern, Gracie Alvarez

At AFE, we’re a big advocate for practicing what we preach. “Funding the Future of Floriculture” means many things to us, including investing in our industry’s young professionals through scholarships, internships, and professional development opportunities. AFE has...

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Memorial Tribute Established in Memory of Don Hook

A memorial tribute has been established by Red and Katie Kennicott through the American Floral Endowment (AFE), honoring Donald (Don) E. Hook, AAF. Don passed away peacefully on Sunday, March 20th at the age of 92. Don was a longtime member of the floral industry and...

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Answering Some of Your Questions on Insecticide Rotation

As a researcher and educator, I receive questions that touch on the minutia of how to build a successful insecticide rotation program as I preach and write about the importance of developing a rotation program. In this article, I'd like to take the opportunity to...

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Thrips & Botrytis Research Released

New Thrips & Botrytis research and resources to keep your flowers and plants happy and healthy! AFE is pleased to share webinar recordings and one-page key takeaways highlighting new research findings from our specially-funded Thrips and Botrytis Research Fund....

read more

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The American Floral Endowment (AFE) is an independent nonprofit organization that funds research and scholarships in floriculture and environmental horticulture for the benefit of growers, wholesalers, retailers, allied industry organizations and the general public.

AFE is a charitable organization under Section 501(c)(3) of the Internal Revenue Code.